Category Archive: Strategy

Your call is important to us…

Despite all I read about the way big data is shaping a more informed marketing landscape, the contrary-ness of junk mail still makes me smile. Here’s one I just received this morning, as… Continue reading

Time to move from dealer networks to networked dealerships?

The thing with the way established industries operate are the frameworks or structures they subject themselves – and us – to. Frameworks, practices and policies that result in physical forms and formats that… Continue reading

Design gives you wings?

A shame it seems to clip the language of its proponents. A report on the 65th International Motor Show in Frankfurt/Main, focusing on design philosophy among manufacturers, as some attempt to separate themselves… Continue reading